Brittany Luse and Eric Eddings worked hard to bring their Black culture podcast, The Nod, to life in 2017. While working full-time as employees on other programs for Gimlet Media as well as on an independent podcast called For Colored Nerds, Luse and Eddings brainstormed The Nod’s concept, recorded and edited a sample 20-minute episode along with a 10-minute segment and a trailer, and then pitched the show to the higher-ups at Gimlet Media, a podcasting network that has since been acquired by Spotify. They eventually got the green light and began releasing an episode a week for nearly three years. On their show, they shared their thoughts about culture and events, and in Luse and Eddings’ eyes, they made The Nod, not Gimlet or Spotify.
“Our show is the way we, Brittany and I, see the world,” Eddings tells me. “We call ourselves Blackness’ biggest fans. We don’t call ourselves, necessarily, experts. We feel like we have a unique way of looking at things, and our show is our exploration of that.”
But when Eddings and Luse thought about expanding The Nod’s universe beyond podcasts,